MOHAMMAD OSMAN GANI, Mohammad Osman Gani; GOLAM SADMAN, Golam Sadman; ISRAT MITU, Israt Mitu. Impact of Influencer Marketing on Brand Awareness in the COVID-19 Hit Market: The Moderating Effect of Price Sensitivity. Journal of Innovation in Business Studies, [S. l.], v. 2, n. 1, 2026. DOI: 10.63266/c30mge51. Disponível em: https://journal.bup-jibs.org/index.php/bup/article/view/107. Acesso em: 27 mar. 2026.